How to Send your Music to Magazines

Magazine features are crucial for independent music artists because they can help you increasing your visibility and notoriety, but there are also some other crucial reasons.

Gaining notoriety through media features can be one of the most effective ways to build a reputation. The more an artist is mentioned and discussed, the more they become a part of the larger music conversation. An improved online presence is essential for building a fan base in the digital age.

Magazine features contribute to this by providing content that can be shared on social media, added to a press kit, or highlighted on the artist's website, thereby enhancing their digital footprint.

What can increase your engagement?

First of all reviews and interviews in online magazines and blogs provide significant exposure: these kind platforms have established audiences that trust their content, which means that an artist featured on these sites can reach new listeners who might not have discovered them otherwise.

Being featured in reputable magazines and blogs adds credibility to an independent artist’s profile. It signals yourself to the audience and industry professionals, which can be a key factor in gaining a loyal fan base. This kind of media features helps to establish and reinforce an artist's brand too.  Magazine features contribute to this by providing content that can be shared on social media, added to a press kit, or highlighted on the artist's website, thereby enhancing their digital footprint.

Benefits

These are some of the biggest benefits to being featured in online magazines:

• Online features also improve search engine optimization (SEO): when an artist’s name appears in multiple reputable sources, it can help their own website and social media profiles rank higher in search results.
• Credibility: Press coverage in online magazines can establish credibility and legitimacy for musicians, making them appear more professional and reputable.
• Exposure to New Fans.
• Increased Social Media Engagement: Press coverage can also drive traffic to a musician’s social media profiles, resulting in increased engagement and followers.
• Boost in Ticket Sales.
• Networking Opportunities: embrace every opportunity, you never know who you’ll meet.

In order to improve your image on the internet is important to have a proper press-kit but:

What’s a Press Kit?

A press kit is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use.

To create the most impactful press kit, ensure your layout is easily readable and enjoyable to consume.

There’re some things you should all include to create a complete presentation of yourself and your music: firstly a concise and engaging bio that conveys the atmosphere and intentions of your project, high-quality images that represent you and your music.

Creating Your Press Kit

First of all is really important to create an appealing press kit: there are many Design Tools that you can use to create your visual (such as Canva, InDesign and so on), remember to be creative because this is the presentation of your music universe, but also your personality and brand.

Include links to your music on platforms like Spotify or YouTube for easy access, showcase live sessions, interviews, and other high-quality video content. It’s also crucial to add some additional info about your work, such as: upcoming and past concert dates and live shows, your contact (social media, email address, booking and management address). Always remember to mention anyone who worked on the project, such as producers and collaborators.

If you don’t have much to include, start with a one-pager, but try to include a quality press photo, your name, a brief biography, links to your social networks and music platforms, and any press or radio mentions.

Consistency is key in the music industry, do not concentrate only on creating music, but also on promoting it and building relationships with media outlets. Treat your career like a business, investing time and resources wisely.

An easy way to match with magazines

We know that finding the right contacts to be published and promoted by a magazine is not that easy, so for this reason Matchfy offers the opportunity to promote yourself on Spotify, TikTok, Radio but also Magazines.

On our platform you can find different magazines you can send your music to so you'll easy find a way to match with magazines and promote your music and career through them.

By pressing the button down below, you’ll find more than 3000 blogs and music magazines you can match with and send your tracks automatically!