How to share music in Instagram direct messages – Complete guide

Instagram has recently introduced a new feature that allows users to share music tracks directly in Direct Messages (DMs). This innovation makes conversations more engaging, enabling users to discover and share music without leaving the app.

If you want to learn how to use this feature effectively, this guide will walk you through everything you need to know—from selecting a song to sending a music clip, and the benefits this update brings for both users and artists.

Why Is Instagram’s Music Sharing Feature Important?

Music is a powerful form of self-expression, and with this feature, Instagram aims to make conversations more interactive. Instead of sending a simple link to a song, you can now share a 30-second music preview directly in the chat, making the exchange more seamless and intuitive.

For emerging artists, this is a fantastic opportunity to promote their tracks in a dynamic and accessible way. Direct sharing allows their music to reach a broader audience without relying on external platforms.

How to Share a Song in Instagram DMs

1. Open the Instagram Direct Messages (DM) Section

• Open the Instagram app and log into your account.
• Tap the paper airplane icon in the top right corner to access your DMs.
• Select an existing conversation or start a new chat with the person you want to send music to.

2. Add the Music Sticker to the Chat

• Tap + icon and after the sticker icon in the message input field.
• Scroll through the available stickers and select “Music”. If you don’t see this option, make sure your app is updated to the latest version.

3. Choose the Song to Share

• Use the search bar to find the song you want to share.
• Tap the selected track to listen to a preview and ensure it’s the correct one.
• Instagram will automatically generate a 30-second clip of the song.

4. Send the Music Clip in the Conversation

• Once you’ve chosen the song, tap "Send" to share it in the chat.
• The recipient will be able to listen to the preview directly within Instagram without leaving the app.

Benefits of Instagram's Music Sharing Feature

Faster Music Discovery: This feature allows users to listen to a 30-second preview without opening other apps, making music discovery effortless.

Instant and Easy Sharing: No need to copy and paste links from external platforms—everything happens within Instagram, improving user experience.

A Great Opportunity for Artists & Content Creators: For singers, musicians, and bands, this feature is a new way to promote their music and boost audience engagement.

Integration with Streaming Platforms: The shared music previews are sourced from Spotify and Apple Music, allowing users to listen to the full track with a single tap.

Frequently Asked Questions About Instagram’s Music Sharing Feature

1. Can I share music in Instagram DMs if I have a private account?
Yes, this feature is available for both public and private accounts.

2. Why don’t I see the music sticker in my messages?
This could be due to an outdated version of the app. Check your app store and update Instagram to the latest version.

3. Does Instagram notify users when someone takes a screenshot of a music message?
No, screenshots of chats do not trigger notifications. However, Instagram does notify users when someone takes a screenshot of a disappearing photo or video in DMs.

4. Do music previews on Instagram count as streams on Spotify or Apple Music?
No, listening to the 30-second preview on Instagram does not count towards streaming numbers on Spotify or Apple Music. However, if a user clicks the link to listen to the full song on Spotify, Apple Music, or other streaming platforms, that will count as a stream.

Discover Effortless content ideas for musicians to go viral as well!

Conclusion

Instagram’s new music-sharing feature in Direct Messages is a great tool for discovering and sharing music effortlessly. Whether you want to recommend a track to a friend, promote your latest release, or engage with your audience in a more dynamic way, this update offers exciting opportunities.

If you're an artist looking to boost your streams and grow your audience, Matchfy can help! With smart playlist placements and targeted music promotion, Matchfy connects your songs with the right listeners, maximizing your exposure on platforms like Spotify and Apple Music.