3 dos and don'ts of music promotion: how to effectively grow your audience
Promoting your music is just as important as making great music. However, many artists fall into common traps that can waste time, money, and opportun…
The best way to increase your Spotify streams organically in 2025
In 2025, Spotify remains a powerhouse for musicians looking to grow their audience, with over 600 million active users and a competitive streaming lan…
Album, single, and EP: what’s the difference?
If you're an artist planning your next release, understanding the differences between an album, single, and EP is essential. Each format serves a…
How to apply for music festivals and get booked
Playing at a music festival is one of the best ways to gain exposure, grow your fanbase, and boost your credibility as an artist. Countless artists ha…
Strategies to get into Spotify’s algorithmic playlists in 2025
With millions of tracks at your fingertips, publishing new music as an artist can feel overwhelming in 2025. Thankfully, playlists have simplified the…
WANTED: bringing your favorite artists to your city
In an exciting development for music fans, Matchfy.io is proud to announce the launch of WANTED, an innovative platform designed to revolutionize the…
How to create the perfect electronic press kit (EPK) for musicians
If you want to promote your music professionally, an Electronic Press Kit (EPK) is an essential tool. Whether you're reaching out to music blogs,…
Music promotion tip no one is talking about: YouTube lyric videos
One of the best-known music promotion techniques is surely playlisting: you send a song to a playlist, hoping some people will listen to it and maybe…