Psychological strategies to convert listeners into fans
As an artist, converting casual listeners into loyal, engaged fans is a crucial step in building a sustainable music career. The key to achieving this…
Marco Ligabue joins Matchfy's music promotion community
Marco Ligabue, one of Italy's most beloved songwriters and performers, has joined Matchfy Stars, further strengthening his connection with his fan…
How to monetize your music with sync licensing
As an artist, trying to monetize your music through streaming platforms might not be as effective as you think. While it’s tempting to rely on streams…
How to turn views into superfans: building your funnel as an artist
As an artist, converting views and listens into actual fans can be a challenging journey. But with the right strategy, you can make it happen. The sec…
Pippo Bravo drops new track "La Pampara"
Making waves once again in the Italian music scene, Pippo Bravo is back with his latest single, "La Pampara", a track that promises to elect…
Stop doing playlist promotion unless you do these three things
Many artists and managers believe that playlist placement is the ultimate key to success in music promotion. After all, seeing your song hit 100,000 s…
The 5 best music promotion services you must try in 2025
Promoting your music effectively is a key challenge for independent artists and small labels. With 2025 just around the corner, music promotion servic…
How to earn money with music: 8 current and proven ideas used by many
Transforming a love for music into a sustainable income is the dream of many artists. In today’s digital age, numerous platforms and opportunities mak…